Kendell Frye, CFP®

Kendell Frye, CFP® is a lead advisor at Treasure Valley Planning in Boise, Idaho. His practice specializes in helping retirees transition confidently into retirement and stay confidently retired through comprehensive financial and income planning strategies.

Originally from Southern California, Kendell moved to Boise in 2024 to raise his family and serve clients in a more community-focused setting. He is passionate about financial literacy and empowering individuals to make informed decisions about their future.

He holds a Bachelor of Science in Finance with a concentration in Financial Planning from California State University, Fullerton, and earned his CFP® certification in 2021.

Outside of work, Kendell enjoys golfing, snowboarding and seeing concerts and live music. He lives in Boise with his wife, Taylor, their two daughters, Fallon and Finleigh, and their two huskies, Mia and Milo.