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Career & Growth

Market Yourself

Take advantage of tools and resources to market yourself to new clients and firms, as you build public awareness of CFP® certification as the standard of excellence in financial planning.

Leverage the CFP® Marks

Congratulations on earning your CFP® certification! Learning to properly use the CFP® marks can help you get the word out, build your reputation and set you apart from other financial planners.

More on using the CFP® marks
Stay Visible

Your Public Profile

Your public profile is a great way to stay visible among consumers, peers, and firms. It can be displayed through the "Find a CFP® Professional" search tool on our Let's Make a Plan website. Take a few minutes to ensure your profile is complete and up-to-date.

Communicate Your Expertise

Your Digital Certificate

CFP Board provides a free, digital certificate of your CFP® certification accomplishment, issued through our partner, Accredible. Once you are certified, you will be sent a link to your digital certificate — and be able to access it in your CFP Board Account Dashboard.

You can share your certificate on LinkedIn, add it to your email signature, embed on your website, and more.

Find Resources for Your Clients

Find resources for educating your clients about the benefits of financial planning and working with a CFP® professional.

Raising Public Awareness

View the latest public awareness campaign, which has helped to raise total awareness of CFP® certification among the public and consumers. We also offer a toolkit of resources and materials that you can share with others to help promote CFP® certification with your own clients and networks.

 Order CFP® Certificates & Merchandise

Log in to your CFP Board account to stock up on marketing materials and to order a copy of your certificate (note that CFP® professionals now have access in their CFP Board account to a digital certificate that you can add to your email signature, website and social media accounts). You can also order merchandise to show off your CFP® certification to friends, family and clients.

More about CFP® Professional Merchandise