Description
This session explores behavioral finance and the role bias plays in financial planning. Each client has them, so how and when should you address when acting as your client’s CFO? Advisors will learn to reframe the way they position debt to their clients by diving into Tom Anderson’s quantity of money theory. They will learn how much leverage is good leverage and for whom.
Learning Objectives
a. Explore common biases
b. Learn how to address and overcome biases with clients
c. Understand the role of suitability and risk
d. Learn the optimal amount of leverage for certain types of clients
e. Practice ways to bring up debt in conversation with clients