Standards Resource Commission

The Standards Resource Commission was formed to help develop resources that provide guidance to CFP® professionals and their firms on CFP Board’s new Code of Ethics and Standards of Conduct, which became effective October 1, 2019, and will be enforced beginning June 30, 2020. The new Code and Standards includes an expanded scope of the fiduciary standard that requires CFP® professionals to act in the best interest of the client at all times when providing financial advice.

The Commission, made up of individuals from financial services firms and members of the public, has helped develop materials such as fact sheets, FAQs, videos and other documents.

Standards Resource Commission Members

Commission Chair
Blaine Aikin, CFP®
Executive Chairman, Fi360 and CEFEX
Pittsburgh, PA

 

Pamela Banks
Senior Policy Counsel, Financial Services, Consumers Union
Washington, DC

 

Patrick Daxon, CFP®
Vice President, Wealth Planning, Raymond James Financial 
St. Petersburg, FL

 

Melanie Fein, JD
Founder, Law Office of Melanie Fein
Washington, DC

 

Randy Gardner, J.D., LL.M., CFP®, MBA, CPA
Educator and Founder, Goals Gap Planning, LLC 
Laguna Beach, CA

 

Linda Leitz, CFP®
Co-Owner, It’s Not Just Money
Colorado Springs, CO

 

Eugene F. Maloney
Executive Vice President, Corporate Counsel, Federated Investors, Inc.
Pittsburgh, PA

 

John Pettee, CFP®
Wealth Strategist, Schwab Private Client Investment Advisory
Phoenix, Arizona

 

Bill Prewitt, CFP®
Founder, Charleston Financial Advisors, LLC
Charleston, SC

 

C. Frederick Reish
Partner, Drinker Biddle & Reath, LLP
Los Angeles, CA

 

Peter Richardson, CFP®
Assistant General Counsel, Investment Products and Advisory Services Team, Northwestern Mutual 
Milwaukee, Wisconsin

 

Kevin Ruth, CFP®
Wyckoff, NJ

 

Lori Trawinski, Ph.D., CFP®
Director of Banking and Finance, AARP Public Policy Institute
Washington, DC