In the News
Here Come the Finfluencers
Gen Z increasingly turns to financial advice found on social media, with finfluencer content appearing alongside everyday online scrolling. In CFP Board’s survey Steering Clear of Financial Misinformation: A Survey of Americans, more than half of respondents said they made regrettable financial decisions based on misleading information they saw online.
Morning BrewMolly Liebergall
April 12, 2026