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From the 100 Envelope Challenge to Cash Stuffing, 6 Financial Pros Tell Us Which TikTok Money-Saving Trends Actually Work

By Shelby Fishman January 08, 2026 MarketWatch

CFP Board Ambassadors Cristian Mundy, CFP®; Gloria García Cisneros, CFP®; Akeiva Ellis, CFP®; Brenton Harrison, CFP®; Jamie Bosse, CFP®; and Autumn Knutson, CFP® weigh in on viral money-saving trends and whether they live up to the hype for Americans aiming to save more in the new year. While these tactics can help build short-term awareness and habits, especially for new budgeters, they work best when paired with sustainable strategies such as automated savings, high-yield accounts and digital budgeting tools.

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MarketWatch
Shelby Fishman
January 8, 2026