CFP Board Spring 2017 Public Awareness Campaign Ads

For CFP® Professionals

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CFP Board Spring 2017 Public Awareness Campaign Ads

CFP Board's Public Awareness Campaign has run for seven years and has been instrumental in raising awareness of CFP® certification among consumers. The integrated ad campaign has included a mix of TV, radio and online advertising as well as social media and public relations.


TV Ads

CFP Board's Public Awareness Campaign's 2017 television ads aired on several national cable networks. The "Faucet" ad shows a situation where you would be better served working with a professional. The “DJ” television ad asks, if they're not certified, how can you tell the difference between the advice a financial planning professional and anyone else?

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