CFP Board Spring 2017 Public Awareness Campaign Ads

For CFP® Professionals

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CFP Board Spring 2017 Public Awareness Campaign Ads

CFP Board's Public Awareness Campaign is in its seventh year and has been instrumental in raising awareness of CFP® certification among consumers. The integrated ad campaign includes a mix of TV, radio and online advertising as well as social media and public relations.


TV Ads

CFP Board's Public Awareness Campaign's 2017 television ads will air on several national cable networks. "Faucet" shows a situation where you would be better served working with a professional. The “DJ” television ad asks, if they're not certified, how can you tell the difference between the advice a financial planning professional and anyone else?

"Faucet" TV Ad

The "Faucet" television ad is airing on several national television cable networks, showing a situation where you would be better served working with a professional.


Sharing this Video

To place the video on your own site:

  1. Copy the code from the field below.
  2. Paste this code on any page on your website where you want the ad to appear.
  3. To update the size of the embed, visit the YouTube page for the video and follow the instructions under the "Share" tab.

"DJ" TV Ad (30 seconds)


Sharing this Video

The 30-second "Let's Make a Plan" television ad is airing on several national television cable networks.  To place the video on your own site:

  1. Copy the code from the field below.
  2. Paste this code on any page on your website where you want the ad to appear.
  3. To update the size of the embed, visit the YouTube page for the video and follow the instructions under the "Share" tab.

"DJ" TV Ad (15 seconds)


Sharing This Video

The 15-second "Let's Make a Plan" television ad is airing on several national television cable networks. To place the video on your own site:

  1. Copy the code from the field below.
  2. Paste this code on any page on your website where you want the ad to appear.
  3. To update the size of the embed, visit the YouTube page for the video and follow the instructions under the "Share" tab.

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