CFP Board 2020 Public Awareness Campaign Preview

April 9, 2020 - 2:00 - 3:00 PM

Join us Thursday April 9, 2020, at 2:00 p.m. (Eastern) for a special webinar update to preview of CFP Board’s 2020 Public Awareness Campaign, which kicks off with a spring flight of advertising on April 13. Learn about the campaign’s media strategy and media plan, updated advertising creative, messaging and audience positioning, and how the campaign will be measured.