CFP Board Advertisement in <em>The Wall Street Journal</em>

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CFP Board Advertisement in The Wall Street Journal

Dec 22, 2017

We are pleased to share with you an advertisement running in the December 22, 2017 edition of The Wall Street Journal, featuring comments from prominent consumer groups that support CFP Board’s work to advance high standards that benefit the public. 

In addition to statements from Consumer Federation of America, Consumer Action and National Consumer League, the ad features this statement from AARP:

CFP Board has been a pioneer in establishing and promoting professional, competent, and ethical financial planning services. AARP strongly agrees with the CFP Board’s broadening of the fiduciary standards for CFP® professionals and requiring them to put a client’s best interest first at all times.”


The ad complements the work of our Public Awareness Campaign to raise awareness of CFP® professionals and highlights the central role that ethics and standards hold for the CFP® certification and CFP Board’s mission to benefit the public.

View a full-size PDF version of the ad

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Did You Know?

Among clients who work with an advisor, 87% of those working with a CFP® professional are satisfied or very satisfied, compared with 72% of those who work with an advisor without certification.
Anyone can call themselves a “financial planner.” Only professionals who meet CFP Board’s rigorous standards can call themselves CERTIFIED FINANCIAL PLANNER™ professionals.
The 2013 Household Financial Planning Survey shows that those with a financial plan feel more confident and report more success managing money, savings and investments than those without a plan.
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