While 73% of CFP® [professionals] use social media, only 45% use it for professional purposes
Uncertainty over compliance and regulatory requirements remains the top reason CFP® [professionals] steer clear of using social media for professional use, according to a just-released survey by the CFP Board....
Kevin Keller, CFP Board's CEO, said in a statement that "these results indicate that CFP® professionals are interested in using social media as a platform to educate the public about the value of financial planning and why they should use a CFP® professional in addition to using it as a tool to network." Read more >
AdvisorOne
Melanie Waddell
January 31, 2013