Social media can be something more than just posting vacation photos or telling the world what kind of crackers you ate with lunch. For financial planners, it can be a great way to network yourself with fellow planners and to market your business. Now, if only more planners used social media for such professional purposes.
According to a survey released today by the Certified Financial Planner Board of Standards Inc., roughly 73% of CERTIFIED FINANCIAL PLANNER[™ professionals] use social media but only about 45% do so for professional purposes. The main inhibitors to social media use in the office include compliance prohibitions and limitations, compliance and regulatory concerns, and lack of time. Read more >
January 31, 2013