Qualifications. "There is a lot of confusion because there is no one designation," says Kevin Keller, CEO of the Certified Financial Planner Board of Standards. "There are close to 200 of them."
But some credentials only require an adviser to take a test over the weekend, doing it online, says Will Beamer, a financial adviser at Dowling & Yahnke in San Diego. "Most of them aren't worth the paper that they are written on," he says.
In comparison a CERTIFIED FINANCIAL PLANNER[™ certification], or CFP[®] certification], has to go through extensive exams and a substantial amount of work to get certification and then take continuing education to maintain it. And the CFP Board enforces ethical standards. Read more >
April 28, 2011